From Zero to Thousands of Unique Organic Visitors Daily Driving Fresh Business to
The Blacksmith
Smokehouse
Details
Chef Orelle, aka the Pitmaster, brought the real American taste to the Gulf with The Blacksmith Smokehouse in Dubai. To grow their organic search visibility and attract more foodies, they partnered with Outrank. Outrank created a comprehensive strategy to get the restaurant online and visible.
Featured in Khaleej Times and nominated for The Pro Chef Awards 2019, the steakhouse wanted to match its offline success with an online reputation. Outrank saw an opportunity to grow their digital footprint by focusing on website development, on-page SEO, keyword optimisation, speed optimisation and real traffic generation to get the business to its full potential.
Seasoning the Steakhouse’s SEO Strategy
We Ensured
Experience Augmentation
Outrank did a thorough audit of the website to identify and fix development issues such as attribution problems, 404 errors, navigation issues and load time optimisation for desktop and mobile. This ensured a smooth user experience and a professional digital presence. These fixes made the website more user friendly and attractive to visitors, increasing engagement.
Retention Increased
537%
Traffic Growth
By applying on-page optimization techniques, Outrank added alt tags, meta titles and descriptions, fixed search console errors and internal linking. With a strategic balance of industry specific keywords, this resulted in significant traffic growth. The outcome was a steady increase in unique visitors and a rise in search engine rankings.
