Winning the SERP Game for
The Maine Oyster
Bar & Grill Dubai
Details
Joey Ghazal, CEO of The Maine Oyster Bar & Grill, is famous for turning empty spaces into dining destinations. Caterer Magazine named him ‘Middle East Restaurateur of the Year 2018’ and ranked him the ‘4th Most Powerful Independent Restaurateur in the Middle East’ in their Power 50 issue. We knew we had to deliver results that matched the brand reputation.
Maine wanted to use SEO to increase organic brand visibility. We created an intelligent strategy that included backlink generation, referrals, advanced indexing, page speed, mobile responsiveness, content syndication, keyword optimisation, CTR improvement, website structure, sitelinks and more to turbocharge their digital marketing.
With a Mix of SEO Strategies
Our Achievements
Brand Awareness
We knew the client wanted to be seen as a premium seafood destination in Dubai. Outrank positioned The Maine as a standout seafood restaurant. We created brand buzz and word-of-mouth awareness through digital tactics and built an organic community of seafood lovers who love fine dining. Our strategic efforts ensured The Maine became a recognized name among fine dining enthusiasts in Dubai.
Session Increased
1017.6%
Traffic Growth
We analyzed keyword trends, audience interests, demographics, and psychographics and used geo-location data to position The Maine in the hospitality industry. Optimized keyword integration across pages drove significant traffic. This approach helped establish The Maine as a top search result in the competitive hospitality sector.
Users Increased
964.3%
More Interaction
We changed communication strategies for onsite and offsite platforms and saw increased user interaction. Internal linking, navigation, and email campaigns improved top page performance, reduced bounce rates, and increased bookings for The Maine Oyster Bar & Grill. Enhanced engagement strategies translated into measurable growth in customer interest and conversions.